Vueria runs bids, dayparting, negation and campaign coverage continuously inside rules you set. Every decision reads margin, inventory and rank, so the account grows where growth is worth having.
The engines are rule-based and fully configurable. Every threshold, guardrail and exception is yours to set. What is different is where you start. Most tools hand you an empty rule builder and a manual. This one arrives with the rules already written, drawn from real managed accounts. Switch it on and it runs. Open it up and change anything.
01
Preconfigured out of the box
Default strategy distilled from accounts under active management, not a generic template.
02
Fully editable
Every rule, threshold and exception is yours, with no ceiling on complexity.
03
Runs without an approval queue
Once set, rules execute continuously. Throughput is not capped by review time.
04
Approval where you want it
Audit recommendations and manual actions apply only after you confirm them.
05
Every decision logged
What changed, when, and which signal triggered it.
Negation · Editable rules demo
02 / Why we built this
We come from the day-to-day of Amazon advertising.
Managing accounts, not theorizing about them. The pattern was always the same: we knew what each account needed. The bottleneck was never the strategy. It was doing the same work again, on every account, every day, while the accounts nobody opened that week quietly drifted. Every tool we tried made the reviewing faster. None of them removed it. So the number of accounts we could run well never moved. We built the other answer.
03 / The position
Other platforms make you faster at the same job. This one changes the job.
Bid adjustments, negations, budget shifts, hourly scheduling: these run themselves inside the guardrails you set. What you bring to the account is the part that actually needs a person: catalog strategy, launch planning, which products to back and which to retire, and the judgment calls a client is paying for. The question stops being how many decisions can I review today. It becomes what should this account be doing this quarter.
AI Decisions · Explainable actions demo
04 / Native AI
Not another tool that reports. A system that decides.
Vueria is native AI, built from the start as a decision system. Not a reporting dashboard with a suggestions tab, and not a ten-year-old platform with AI stamped on the login screen. It reads live signals across the account, decides inside the rules you set, and records every action with the signal and rule behind it.
05 / Control surface
Strategy by segment, not one rule for the whole store.
You introduce your store to the engines the way you actually run it: at store, segment, campaign and product level. Each level carries its own goal and its own configuration, so hero products, new launches and clearance lines run under rules written for them. Write a handful of strategies and point each segment at one.
01Store goal
02Segment strategy
03Campaign rules
04Product exceptions
Paths / Two operating models
Two ways to run on this platform.
The same engines power both paths. What changes is the operating outcome, the proof that matters and the first action you take.
Path / A
Change what your managers work on.
Carry senior strategy across every client account, then move managers toward judgment, relationships and exceptions. Capacity follows: when throughput is not capped by review time, more accounts per manager stops being a headcount question.
Five focused engines keep bids, hours, campaign coverage, inventory risk and wasted search terms under continuous control.
Engine 01 / Daily Bid
Bids that move with the market, not with your calendar.
Bids are recalculated against live conversion, ACoS and TACoS signals rather than a daily batch. The rules governing those adjustments ship preconfigured and can be rewritten at any level.
AI Decisions · Bid decisions demo
Engine 02 / Dayparting
Stop paying peak rates in hours that never convert.
An hourly conversion pattern is built per product, not borrowed from a category average. The schedule recalibrates from a rolling four-week window.
Dayparting · Demo data
Engine 03 / Campaign Creation
New products get covered without anyone building campaigns.
Uncovered products are detected and a full structure is drafted, with bidding, negation and dayparting applied from day one.
Campaign Creation · Demo data
Engine 04 / Inventory Guard
Never build rank into a stockout.
Days of cover is read live per SKU. Spend throttles as the stockout window approaches, then returns as cover recovers.
Inventory Guard · Demo data
Engine 05 / Negation
Wasted spend is cut before you would have noticed it.
Non-converting search terms are negated continuously at the right level and match type. Protected terms stay protected.
Negation · Demo data
Switch on / Control stays visible
What changes when you switch it on.
No claims about anyone else's tool. The left column is how accounts run by hand. The right column is what this platform verifiably does.
Accounts run by handThe platform running
Strategy lives in someone’s head and a spreadsheet.
● Strategy is written down and running on every product.
Changes wait for the next account review.
● Rules execute continuously once set.
Wasted spend is found weeks later, in an audit.
● Non-converting terms are negated as they appear.
Inventory is a separate tab nobody checks daily.
● Days of cover throttles spend automatically.
A change is made and forgotten.
● Every decision is logged with the signal that triggered it.
Final / Your account · your rules
Set your goal. Switch it on.
One account is enough to see the operating model in motion.